Created to add a touch of adventure to your everyday, Wildish bags are built to last and gather a lifetime of stories
When Oscar and Nell started making Wildish bags seven years ago, it wasn’t really because they wanted to make bags. It was because they wanted to spend more time outside, with other people – the bags were almost an accident. They wanted something that could be thrown in the back of the car, taken swimming, stuffed with sandwiches and could make an ordinary Tuesday feel like a bit more of an adventure.
They couldn’t find what they wanted, so they made it. To their surprise, people started buying them. Every bag is made here in Britain in small batches from organic dry-waxed cotton canvas. They’re designed to last for years, and if something goes wrong, Wildish would rather repair them than encourage you to buy another one. Because the best bags aren’t the pristine ones, they’re the faded ones – the ones that have become part of the family. The ones that make you think, ‘Oh, that’s the bag I took to Skye’ or ‘That’s still got sand in it from Cornwall’ – even if, these days, it mostly just carries your laptop to work.
Over the years, that same thinking has shaped everything else the pair has done. Wildish Club – the community-building non-profit funded by the bag sales – their coffee, clothing, enamelware and Snail
Mail Club all exist for much the same reason, to help people spend a bit more time outside and a bit more time together.
If you’d like to bag a bit of the Wildish spirit then we have a Gouthwaite backpack (above), worth £215, to be won, while two lucky runners up will each receive a Ramsgill crossbody bag (below), worth £75 each. So enter today and you could soon be setting off on your own Wildish adventure. They make the bags. The stories are up to you.
How to enter
For a chance to win a Wildish bag, enter by clicking the button below and answering the following question by the closing date of 9 September 2026.
Q: What is the name of the bag Wildish are offering as the main prize in this competition?
For more info, visit wildishstore.com or follow on Instagram at: @wildish.uk
Terms and conditions
The competition closes at 11.59pm on 9 September 2026. One winner and two runners-up will be selected at random from all correct entries received and notified soon after. Subject to availability. The winners cannot transfer their prize or swap for cash. Details of our full terms and conditions are on p125 of the magazine and online at: icebergpress.co.uk/comprules.