ALTER/NATIVE by Suma not only smells good, but does good for the planet, too, making bathtime that little bit more relaxing
As the weather warms, hair and bodycare thoughts drift back up our agenda, as we embrace more summery wardrobes, and wrapping up under voluminous coats and woollies begins to feel like a distant memory. If living more ethically, consciously and mindfully is your goal, a good place to start could be your bathroom routine, with small yet meaningful choices.
There’s no getting away from plastic packaging, but there are ways to take responsibility. Look for recycled content in any plastic bottles, as well as ones that can be recycled. Prevented Ocean Plastic™ is a great option – high-quality, certified recycled plastic which has been collected from coastal areas at risk of ocean plastic pollution. Bulk buying can help if you have space. Buy a 5 ltr container of body wash and top up as you go. Consider ethical promises, too, and look for recognisable and trusted certifications – the Vegan Trademark and Cruelty-Free International trademarks offer reassurance that products have been approved by trusted and reputable third parties.
Shop with purpose
In a world full of faceless corporations, it’s nice to feel like your decisions are about people as well as the products. With a commitment to responsibly-sourced ingredients and plant-based formulas that are always vegan and cruelty-free, ALTER/NATIVE by Suma is a brand you can trust, sourced by people who care. ALTER/NATIVE embodies Suma’s dedication to quality and integrity, and offers a range of gorgeous smelling fragrances to suit all moods. The liquid shampoo, conditioner, body wash and hand wash come in seven fragrances, from Coconut & Argan Oil to Rose & Geranium. There are also handmade soaps and facial care bars, as well as luxurious shaving bars, and the award-winning All-In-One Earthbound bar – a soap for all occasions, which is ideal for camping and festival season.
In 2024, ALTER/NATIVE joined forces with sustainable living pioneers @bambuubrush to launch a stylish range of bamboo bathroom accessories, including toothbrushes and soap dishes. Bamboo in the bathroom not only looks good, it feels good and does good, too.
For more information and inspiration, visit suma.coop/alter-native-body-care
