The venue - the coolest cheese shop in London, La Fromagerie. We knew we were in for a treat from the moment the delicious cheesy aroma hit the cab as we pulled up!
The Simple Things team ready to meet, greet, mingle and generally announce our new magazine in style. Do we scrub up okay?
Lucky guests each recieved a cool canvas tote filled with sweet eats, beautiful stationery and other Simple Things loveliness.
Psst... we managed to save a few precious goodie bags for those of you who couldn't be there, so keep your eyes peeled for your chance to win one very soon!
Our talented marketing team helped us put our stamp on the gorgeous venue.
You can't have cheese without a bit of vino!
'The Cheese Room' proved a surprise hit with mini-tours from an incredibly knowledgeable La Fromagerie employee (we're calling him the cheese guru).
Bloggers, producers, crafters and writers got their first peek of the new mag.
La Fromagerie came up trumps with the best. snacks. ever. Diets out of the window all round.
Pause for a quick speech ...
... and then it was time to let our hair down!
Finally, a cheeky cup of tea to round off the night.
... and so to bed.